However, the data were weighted by age, race, gender, education, and marital status to correct for
the over- or underrepresentation of these groups in the survey sample. Media campaigns about sugary drinks and obesity Bortezomib research buy are effective for raising awareness about added sugars in beverages, increasing knowledge about health problems associated with excessive sugar consumption, and prompting behavioral intentions toward reducing soda and sugary drink consumption. Longer follow-up is needed to determine if such campaigns have beneficial and lasting effects on the consumption of soda and sugary drinks. The authors declare there are no conflicts of interest. This
article was supported in part by Selleck Veliparib a cooperative agreement from the Centers for Disease Control and Prevention’s Communities Putting Prevention to Work program (1U58DP002481). The findings and conclusions in this article are those of the authors and do not necessarily represent the views of the U.S. Department of Health and Human Services or the Centers for Disease Control and Prevention. Users of this document should be aware that every funding source has different requirements governing the appropriate use of those funds. Under U.S. law, no Federal funds are permitted to be used for lobbying or to influence, directly or indirectly, specific pieces of pending or proposed legislation at the federal, state, or local levels. Organizations should consult appropriate legal counsel to ensure compliance with all rules, regulations, and restriction of any funding sources. The authors gratefully acknowledge the support of the Centers for Disease Control and Prevention and ICF International to attend a CPPW writing workshop and of Kathleen L. Whitten, Ph.D., Christina P. Lindan, M.D., M.S., Ken Scholz, Ph.D., and Susan Sitaxentan E. Middlestadt,
Ph.D. for providing technical assistance and review of the manuscript during development. The authors acknowledge the contribution of campaign materials from the New York City Department of Health and Mental Hygiene and Public Health — Seattle & King County, as well as KGW Media Group for developing and airing television spots. The authors also wish to acknowledge Mike Groves and Anthony Salisbury at Gilmore Research Group for assisting with the development of the survey, conducting the telephone interviews, and producing the survey data file. “
“Tobacco use is the most preventable cause of disease, disability, and death in the U.S.; nearly 1 in 5 deaths in the United States can be attributed to cigarette smoking (Centers for Disease Control and Prevention, 2008).
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